1. Overview

MD Hair Labs & Vitality respects your privacy and is committed to protecting the personal and health information you share with us through our website, forms, and services. This policy explains what we collect, how we use and protect it, how we communicate with you, and your choices. Because we are a healthcare provider, our handling of protected health information (PHI) is also governed by our Notice of Privacy Practices (NPP) and applicable law, including HIPAA.

2. Information we collect

• You provide: name, phone, email, address, date of birth, and information about your interest in or history with hair restoration, TRT/hormone, and related services.
• Health information (PHI): collected when you become a patient — medical history, treatment, and care records, handled under HIPAA and our NPP.
• Automatically: device/browser data, IP address, pages viewed, and cookies/tracking (see Section 7).

3. How we use your information

To respond to inquiries and schedule consultations; to provide and coordinate your care; to communicate with you about your potential procedure, appointments, and follow-up care; to send marketing and informational messages where you have consented; to operate, improve, and secure our services; and to comply with legal and regulatory obligations.

4. Protected Health Information (HIPAA)

As a healthcare provider, we maintain the privacy and security of your PHI in accordance with HIPAA. Our Notice of Privacy Practices describes how we may use and disclose PHI for treatment, payment, and healthcare operations, the limited disclosures permitted or required by law, and your rights regarding your PHI (to access, amend, request restrictions, and receive an accounting of disclosures). A copy is available at the clinic upon request. We enter into Business Associate Agreements with vendors who handle PHI on our behalf.

5. How we communicate with you

With your consent, we contact you by phone, email, and text message about your potential procedure, consultations, appointments and reminders, and (if you are a patient) your care and follow-up. You control this: consent to marketing messages is never required to receive services or a consultation, and you can opt out at any time (see Sections 6 and 9). Standard email and text messages are not encrypted; by opting in you acknowledge that limited risk. For sensitive matters we can arrange a more secure channel on request.

6. SMS / text messaging program

• Program: we send appointment, care, and (with consent) promotional texts to numbers that opted in via our forms or in person.
• Frequency: appointment/care as needed; marketing up to ~6 per week.
• Rates: message and data rates may apply.
• Opt-out: reply STOP to cancel, HELP for help, or call (479) 721-1228.
• We do not sell or share your mobile number or SMS opt-in/consent information with third parties or affiliates for their own marketing purposes.

7. Cookies & tracking

We use cookies and similar technologies (including advertising/analytics tags such as Google) to operate the site, measure performance, and improve marketing. You can control cookies through your browser.

8. How we share information

We share information with service providers and business associates who help us operate (under appropriate agreements), and when required by law or legal process. We do not sell your personal information. SMS consent data is excluded from all sharing (see Section 6).

9. Your choices & rights

Unsubscribe from emails via the link in any message; reply STOP to end texts; contact us to access, update, or delete personal information or to withdraw consent. Patients also have the HIPAA rights described in our Notice of Privacy Practices (Section 4).

10. Data security

We use administrative, technical, and physical safeguards to protect your information; no method of transmission or storage is 100% secure.

11. Children

Our services and site are intended for individuals 18 and older; we do not knowingly collect information from children.

12. Changes

We may update this policy; the effective date above reflects the latest version.

13. Contact

MD Hair Labs & Vitality · 4100 S Grand Ave, Suite B122, Rogers, AR 72758 · (479) 721-1228